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Kingsville, ON (April 19th) – Mastronardi Produce/SUNSET® has announced that it has begun transitioning all of its current boxes to bleach free recycled material leading in to Earth Day April 22nd with high impact images printed on 100% recycled craft boxes.
“This is an important time for our company as we strive to reduce our carbon footprint,” said Paul Mastronardi, Executive Vice-President.”We continue to make the commitment to our customers that we pack all of our produce in recycled packaging, we now take it a step further in shipping our produce in 100% recycled boxes. This further demonstrates our need to implement energy efficient practices in our business process. By eliminating bleach from our boxes, we can now produce a cost effective and earth-friendly shipping case that is made from 100% recycled material,” concluded Mastronardi.
Mastronardi has also unveiled The Green Grass Project™ (GGP). The GGP identifies key items in Mastronardi’s business process that contribute to an eco-friendly environment. Split in to three distinct phases of Growing, Packaging, and Distribution, elements include using recycled growing mediums, Integrated Pest Management (IPM) using good bugs & bumble bees, recycling water/fertilizer, recycled pop bottle clamshells, energy efficient lighting to name a few. All of these items together help support Mastronardi’s CASE™ for creating a sustainable earth. All SUNSET® boxes will now carry The Green Grass Project™ tag line on the inside panels of the box and highlight the project elements on the underside of the box.
To learn more about Mastronardi’s new packaging initiative and about The Green Grass Project™, visit Booth 2818 at the upcoming United Fresh Show in Las Vegas April 22-24.
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